Antique McLoughlin Bros. Rainy Day Story Book Circa 1915

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Location: Taylors, South Carolina
Ships to: US,
Item: 305674014466

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Binding:Hardcover
Subject:Children’s

RAINY DAY STORY BOOK A COLLECTION OF SHORT STORIES AND RHYMES IN SIMPLE WORDS WITH NUMEROUS ILLUSTRATIONS IN COLOR AND BLACK AND WHITE. McLOUGHLIN BROS, INC. SPRINGFIELD, MASSACHUSETTS The titles inside include the following: MAY AND HER DOLLS WHEN THERE IS SNOW ON THE GROUND THE BOAT ON THE FENCE A FALSE FACE THE FIVE LITTLE PIGS A COLD RECEPTION DAME TROT AND HER COMICAL CAT IN THE STREET CAR IN THE BARN MAY AND HER MAID THE LITTLE DAIRY MAID DOLLY AND RUTH HOW NAN KEPT HOUSE THE CLOCK LILLIE AND HER LAMB ON THE FARM THE NEWS PAPER A QUEER DRIVER THE CAGED BIRD HOW A FIGHT WAS WON THE FIVE YEAR OLD GIRL CAUGHT IN THE RAIN THE WILD MAN OF THE WOODS WHAT NAN FOUND WHEN THE TIDE IS LOW A WALK THROUGH THE FIELDS (Proberbs throughout) There are many old illustrations throughout the book. Some of them are full page prints and some are within stories. The pages are not numbered. It measures about 8-1/4” x 10-1/2” x 1/2”. The book appears to be in good condition as pictured. It has wear from age and use. There are some fingerprints in the white spaces and age discoloration of the pages. The spine is starting to separate but it is still intact. Below here is a short History of the McLoughlin Brothers that was found: Brief History of the McLoughlin Bros. Prepared by Laura Wasowicz, American Antiquarian Society McLoughlin Bros., Inc. was a New York publishing firm that pioneered the systematic use of color printing technologies in children’s books, particularly between 1858 and 1920. The firm’s publications served to popularize illustrators including Thomas Nast, William Momberger, Justin H. Howard, Palmer Cox, and Ida Waugh. The artistic and commercial roots of the McLoughlin firm were first developed by John McLoughlin, Jr. (1827 – 1905), who as a teenager learned wood engraving and printing while working for Elton & Co., a New York firm formed by his father John McLoughlin, Sr. and engraver/printer Robert H. Elton. Elton & Co. (active 1840 – 1851) printed and issued toy books, comic almanacs, and valentines. Between 1850 and 1851, John McLoughlin, Sr. and Robert H. Elton retired giving John Jr. control of the business. [1] He started to publish picture books under his own name, and soon acquired the printing blocks of Edward Dunigan, a New York picture book publisher for whom Robert Elton had executed many wood engravings. According to John McLoughlin, Jr.’s obituary in Publishers’ Weekly (May 6, 1905), he made his younger brother Edmund McLoughlin (1833 or 4 – 1889) a partner in 1855. However, the firm was not listed in New York city directories as McLoughlin Bros. until 1858. During the early years of this partnership, the product line expanded to include non-book toys including games, blocks, and paper dolls. By 1863, the firm had expanded from its original headquarters at 24 Beekman St. to include 30 Beekman St. John McLoughlin, Jr. continually experimented with color illustration, progressing from hand stenciling, to the mechanical relief process of zinc etching, to the planographic process of chromolithography. In light of the firm’s commercial and creative development, McLoughlin Bros. moved to 52 Greene St. in May 1870, and subsequently moved the main New York office to 71 Duane St. in February 1871. [2] In this same year, the McLoughlin firm opened a color printing factory at South 11th and Berry St. in Brooklyn. This factory employed as many as 75 artists, and is the probable site of the firm’s experimentation with color reproduction techniques. By the 1880s, McLoughlin books were regularly featuring titles in folio formats, illustrated by chromolithographs. A number of titles were probably ”pirate” editions of picture books issued in England by firms like George Routledge & Sons. After Edmund McLoughlin’s retirement in 1885, the firm’s New York office was moved several times over the next twenty years to the following addresses: 623 Broadway (1886 – ca. 1892); 874 Broadway (1892 – 1898); 890 Broadway (1899 – ca.1920). The firm received some new leadership when John McLoughlin, Jr.’s sons James G. and Charles joined the firm after Edmund’s retirement. By 1886, the firm published a wide range of items including cheap chapbooks, large folio picture books, linen books, puzzles, games and paper dolls. [3] After John McLoughlin, Jr.’s death in 1905, the McLoughlin firm suffered from the loss of his artistic and commercial leadership. In 1920, McLoughlin Bros., Inc. was sold to Milton Bradley, the Brooklyn factory was closed, and the company was moved to Springfield, Massachusetts. With this sale, McLoughlin Bros. ceased game production, although the publication of picture books continued. McLoughlin Bros. enjoyed some success in the 1930s with mechanical paper toys called ”Jolly Jump-Ups,” but the McLoughlin division of Milton Bradley stopped production during World War II.

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